Good reading What will you find in this article. The first Magazine Luiza store was created in the interior of São Paulo, in Franca, in the mid-1950s. However, its digital transformation began in 1999 with the opening of its virtual store. With the opportunities that arose, especially after the company launched its IPO in 2011 and was listed on the stock exchange, the company Phone Number List created, in 2016, a marketplace, which opened the digital platform for the registration of other virtual stores. That same year, Magazine Luiza had its best performance with its shares on the stock exchange, as well as in 2017. In 2019, the company started to adopt the name to modernize the brand image and communicate in a more popular way.
From this the company gained notoriety in e-commerce . The Magalu Marketplace has more than 21 million monthly accesses , and has expanded its collaboration with the acquisition, in 2021, of KaBuM! , main marketplace for electronics and games categories. During the pandemic, there was also an expansion of categories available on the platform, starting to sell supermarket products and, later, investing in the sustainable fashion segment . It is estimated that, today, the market value of Magalu is approximately 4 billion reais. BUT AFTER ALL, HOW MUCH DOES IT COST TO SELL ON MAGALU MARKETPLACE? As per the latest update, the commission rate for the seller is 16% for all categories .
