Being a business opportunity for your company WhatsApp contact number Leads provide relevant information name email telephone in exchange for an offer on your website (contents, newsletters, tools, reviews, requests for information). Lead generation is the result of a Marketing strategy that involves a great knowledge of the business persona , in order to create content in a format that is really attractive to them, taking into account their needs and the problems they seek to solve… and of an effective landing page . One of the great roles of Digital Marketing is to create business opportunities for the sales team, that is, to generate qualified leads.
Thus a Lead is a contact from an individual who has shown interest in your business and wants to know more information. When approached correctly by the commercial team, the potential customer can become a customer. how to generate leads Leads in Digital Marketing are generated by consumers. They appear when the user performs a search on a search engine and enters your website . After accessing its website, it consumes the published contents and fills in a form to receive more information. Leads or business contacts in the digital environment can also arise through advertisements on websites external to your company, through social networks, through Email Marketing campaigns or newsletters or through telephone contacts.
