The marketer determines which auxiliary tools are needed to warm up customers, increase their loyalty and generate interest in products. In order for the sales funnel to start generating stable profits, you need to continuously work on it. What is a sales funnel Sales funnel - what is it? In simple words, this is an “autopilot” that accompanies the client from executive list the moment a need arises to the purchase. As long as the user has doubts or is afraid of losing money, becoming a victim of scammers, being disappointed, the transaction will not take place. The effectiveness of online sales depends on the number of touches, each of which is aimed at increasing loyalty.
The objectives of this marketing tool are to reduce the loss of potential customers, increase conversions and transactions, and create a base of regular customers. With each touch, uninterested customers “fall away”, while those who hesitate continue to move towards the goal. Auto funnels help retain customers by reducing waste at each turn. Automated customer relationship building involves gaining trust, identifying customer pain points, warming them up, keeping their attention, offering timeliness, and getting paid. All this takes time, patience and awareness. The system traffic sales funnel includes the following stages of customer movement: The appearance of a problem. The person is not aware of how to solve it. Awareness of the problem Search for solutions.
